by admin | Sep 30, 2022 | Business, Business Development, Marketing, Sales
We assume that closing comes before prospecting, but the two commitments you need to create an opportunity are: the commitment of your prospect to explore working with you (their time) and their commitment that you’ll follow up with them (their interest in...
by admin | Jun 30, 2022 | Business, Marketing, Sales
The marketing team is doing a great job, right? Their criteria for determining success are all in the colour green. Meanwhile, your sales team is putting in more time prospecting than closing, which means they aren’t getting paid for their efforts. What’s...
by admin | May 31, 2022 | Business Development, CRM, Marketing, Sales
Efforts that lead to sales success seldom go awry. Sales strategies are seldom based on throwing random approaches against the wall and seeing what sticks. Businesses that have a good track record of sales performance are more likely to provide training and support...
by admin | Apr 14, 2022 | Marketing, Sales
It is unquestionably vital that your sales and marketing teams be well-aligned in order to provide the best possible client experience. Your Prospects Will Suffer if You Don’t Consider This Scenario: Your prospect has been looking at a new video conferencing...
by admin | Apr 7, 2022 | Marketing, Sales
There are three separate levels of inquiries that match to your prospect’s needs: Questions from the First LayerSecond-Level IssuesThird-Level Concerns In this article, inspired by the book The Science of Selling, we’ll discuss what distinguishes each...
